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Jamie Howden
Jamie is an experienced Executive with twenty five years of experience and a demonstrated history of achieving definitive and tangible outcomes within the Community and Government sectors. He is a skilled leader in organisational governance, community engagement, program delivery, complex stakeholder management, strategic development, advocacy, and fundraising. Jamie has strong business development skills with a proven track record in leading dynamic high performing organisations.
Previous roles Jamie has held include CEO of the Cathy Freeman Foundation, CEO of FightMND (delivery of the Big Freeze Event - AFL), Head of Government Relations at Children's Ground and General Manager of Ladder (AFL Players Association Charity).
Jamie aims to oversee management of the most professional junior Australian Rules football competition in the country, ensuring children from all backgrounds have access to our great game.
Chief Executive Officer

Nathan Broadbent
Nathan comes to the SMJFL having recently completed a PhD through Tennis Australia and Victoria University, assessing the equipment and playing area guidelines of junior sport competitions broadly, with a specific focus on tennis.
Prior to this undertaking, he completed an Honours project in collaboration with the Western Bulldogs and Victoria University, where he took on additional performance analysis tasks.
Nathan is a former player within the SMJFL with Bentleigh Junior Football Club, and nowadays plays tennis twice a week.
General Manager – Football Operations

Cameron Watts
Cam has been employed with the SMJFL since 2017, and has worked across many roles in the league during that time and currently has the role of General Manager - Member & Business Services.
The primary function of the role is to acquire, retain, and support Sponsors within the Corporate Partnership Program in order to maintain low costs for the SMJFL Members.
Cam runs the league's events in collaboration with Partners and Stakeholders and performs the duties of Master of Ceremonies at key events including end of season Presentation Nights.
In his capacity, Cam aims to administer the best junior football competition in the country, and provide the best possible support to all of the league’s participants.
General Manager – Member & Business Services

Liam Hollingsworth
Liam joined the SMJFL at the beginning of 2024 as the league’s Clubs & Community Lead.
With a strong administration and operations background in the VFL with both the Northern Blues and Northern Bullant’s, Liam aims to use this experience to ensure the best development and sustainability for our member clubs, whilst also educating and guiding clubs on a community and governance level.
Clubs & Community Lead

Doug Haworth
Doug oversees the SMJFL Umpire Academy, the largest of its kind in Australia. Coordinating 660 paid umpires in 2021 over 3,500 games annually, the Academy is a revolutionary feat in community sport.
Doug has been involved with the SMJFL since 2011, starting as a SMJFL umpire. In 2015, he won the AFL Victoria Golden Whistle Award and is apart of the VFL Development Squad.
Head of Umpiring

Ruby Lewis
Ruby comes to the SMJFL in 2025 as the Football Operations Coordinator, bringing with her a double bachelor’s degree in Exercise and Sport Science / Business (Sport Management) from Deakin University.
Ruby has previously gained experience across a range of elite sporting environments, including roles as a performance data analyst with the Saints AFLW, a volunteer data analyst with the Sandringham Dragons, and an events and marketing assistant at North Melbourne Football Club.
Ruby is passionate about high performance and aims to contribute to the smooth delivery of football across the league.
Football Administration Coordinator

Rhian Llewellyn
Rhian joins the SMJFL in 2025, the role as Marketing and Communications Coordinator will see her coordinating marketing, communications and branding of the league.
Rhian has previously been involved in the tennis industry and marketing of Kooyong International Tennis Academy. The primary objectives were to increase brand awareness and attract top talent.
Rhian aims to increase the visibility of the SMJFL brand by producing engaging marketing content and leading SMJFL social media platforms.
Marketing & Communications Coordinator

Max Timlock
Max joins the SMJFL as an Administration Assistant, having previously been involved with the league at umpire level, as a junior with St Kilda City JFC, and assisting with our activation in 2023.
With a desire to pursue a career in sport, Max will provide administrative support to the league whilst assisting with events, functions and operations broadly.
Administration Assistant

Portia Rosenberg
Joining the SMJFL in 2024, Portia’s role as Umpire Administration Officer will see her coordinate and work closely with our league umpires to ensure the smooth operation of matches and promote umpire development.
Having worked as a Field Umpire with the SMJFL since 2018, Portia’s ambition to grow the league’s umpiring academy whilst simultaneously developing coaching skills of her own will provide our existing and aspiring umpires with a wealth of knowledge and experience.
Umpire Administration Officer

David Zivin
David became involved in junior football in 2010 as Team Manager for his sons U9 team. This was the commencement of his footballing journey and has continued his dedicated involvement in junior football.
David progressed from a Team Manager’s role to managing the SMJFL’s inaugural U16’s Youth Girls representative team in 2014.
In 2016 he became the leagues Program Co-Ordinator, responsible for the managing all the SMJFL’s Interleague teams before being appointed as the SMJFL’s Football Pathway Program Administrator in 2019, assisting and managing the representative programs run in conjunction with the St Kilda Football Club’s NGA programs.
David was made a Life Member of the SMJFL in 2021.
Football Pathways Administrator

Jeremy Gleeson
Jeremy is the Business Services Manager at Sports Accounting Australia and joined the SMJFL in early 2022.
Bookkeeper
STAFF
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