Richard Bowen – Chair

Richard was elected to the SMJFL Board in  2018 and appointed as Chair in  2020.

Previously Chair of the Football, Talent and Pathways sub-committee, in 2021 Richard is a member of the Finance, Governance and Facilities sub-committees.

With a long history of involvement in community, sporting and school groups, Richard is passionate about the sustainability and resilience of SMJFL member Clubs. The Clubs perform an important role in our community and Richard recognises the commitment of club volunteers in providing opportunities for young people to play footy. All three of Richard’s children play junior sport, whilst Richard himself keeps fit by cycling.

Richard holds executive and non-executive roles with a number of businesses in the health and med-tech sectors. 

Richard holds Bachelors of Law and Commerce from the University of Melbourne, and a Graduate Diploma in Transport & Distribution Management from RMIT. He is a Graduate of the Australian Institute of Company Directors.

Tracey Davies – Vice Chair

Tracey was elected to the SMJFL Board in 2016  and appointed as Vice Chair in 2019.

Tracey has a passion for local sport having been involved in volunteer roles at various sporting clubs for over 12 years, both in junior football and little athletics.

Previous positions held at Mordialloc-Braeside JFC include overseeing merchandising and as both Junior and Senior Vice President.

In 2012, she was appointed a Life Member of Mordialloc-Braeside JFC and still takes an active interest in the club. Tracey’s son now plays for the Parkdale Football Club.

For the past 33 years, Tracey has been a practising solicitor in the areas of commercial litigation and employment law. Tracey has been running her own firm ‘Davies Lawyers’ since 2011.

In addition, Tracey is a past board member of Chisholm TAFE and Parkdale Secondary College. Tracey was elected as a Councillor to Kingston City Council in November 2021

Tracey is excited to bring her legal expertise and experiences to the Board to assist the SMJFL and its stakeholders. She is looking forward to working hard to promote the needs of the SMJFL.

Simon Gorr

Simon was elected to the SMJFL Board in 2021. 

Simon is an experienced senior executive with over 20 years in sport,  holding various titles at the Australian Football League including Head of Infrastructure.  

In 2019, Simon established Collab Projects, in which he serves as it’s Director and has worked with some of Australia’s most high-profile, leagues, clubs and sporting venues. 

Simon brings strong leadership qualities through his interpersonal skills, edvidenced through leading complex, large-scale, multi-party negotiations, projects and teams, delivering economic and social value to numerous stakeholders.  

Simon is married with three children, and has been involved with the Ormond Junior Football Club since 2016, where his son plays.



Brooke Hannaford

Brooke was elected to the SMJFL Board in 2021. 

Brooke has been actively involved with Mordialloc-Braeside Junior Football Club since 2010, serving as its secretary for eight and half years and as a team manager for eight. 

Brooke has a wealth of knowledge and experience when it comes to the day-to-day operations of running a grassroots football club, having worked through volunteer governance requirements and drafted and tabled club guidelines and policies, to opening the clubrooms at 7am and sweeping out the changerooms after muddy days. 

Brooke believes in junior sport assisting in the mental wellbeing and social development of children, and will continue to use this ethos as a member of the SMJFL Board, with benefits for both players and clubs at the forefront of her decision making. 

Brooke has also currently serves on the SMJFL grading sub-committee and has previously served as both School Council Member and President of the Parents Committee at Parktone Primary School.  




Ian Jickell

Ian was elected to the SMJFL Board in 2021.

Ian is currently the Chief Executive Officer of Rowing Victoria, holding previous positions with Athletics Australia and ANZ Group. 

Ian is a former President of East Brighton Vampires Junior Football Club, coming up through the ranks by starting out as parent volunteer for its Auskick program. 

Ian bring innovation and ambitiousness to the SMJFL Board, as a commercially astute strategic leader in branding, marketing and partnerships. 

Ian is looking to provide a fair, competitive environment in a balanced, safe enjoyable space for the entire SMJFL community.  





Louise Nelson

Louise was elected to the SMJFL Board in 2019.

Louise has an extensive background in finance and is currently the Commercial Manager for a large Australian footwear and apparel company. Having previously worked for Accenture and Mayne Health she brings a wealth of knowledge to the board in finance and accounting. 

From a football perspective, Louise has a keen interest in player retention, having chaired the SMJFL Player Retention sub-committee in 2019 and presented a report into player retention across the SMJFL. Prior to joining the SMJFL board in 2019 Louise was a committee member at Caulfield Bears Junior Football Club for five years between 2014-2018. During this time she held the positions of Team Manager, Vice President and was also President for three years. Louise has also been an AFLW Masters player since 2018.


Don Robertson

Don was first elected to the SMJFL Board at the 2017 and re-elected for a second term 2020. 

Don is currently Chair of the Governance and Facilities Sub-Committee and sits on the Football, Talent and Pathways Sub-Committee.  He has previously served on the Finance and Audit Sub-Committee.

Now retired, Don was a former Director of a private consulting engineering firm.  Don spends his time honing his skills as a woodworker and home brewer, is a passionate Richmond supporter, enjoys the occasional skiing adventure and continues to travel widely.

Don enjoys Australian Football at all levels.  Administratively, he believes in process – if the processes and rules are right, the right decisions and outcomes will naturally follow.

Don is married with three sons.  His youngest son completed 10 years of junior football with the SMJFL in 2017.  His middle son umpired with the league for two years.  And his eldest son played two seasons of junior football with East Brighton Vampires JFC and St Kilda City JFC.

In 2016, Don was awarded the SMJFL Club Administrator of the Year award.  Don was made a Life Member of St Kilda City JFC in 2017 in recognition of his contribution from 2008 to 2016 as President (3 years), Secretary (5 years) and Team Manager (3 years).

Don is passionate about providing a junior football league for all kids, regardless of ability and background.  He strives for the league to be inclusive and to recognise the diversity of the various communities that are part of the SMJFL.