Posted in Front Page News

The South Metro Junior Football League would like to congratulate Luke Beveridge on his appointment as Western Bulldogs senior coach.

Beveridge, 44, beat a list of experienced coaches and current assistant coach, Brett Montgomery for the Dogs’ top job and will be in charge at the Whitten Oval for the next three seasons. 

Beveridge returns to the club where he played 31 games between 1993-1995 for a total of 118 in a playing career that spanned for a decade. Recruited by Melbourne, Beveridge won the Demons best first year player award in 1989 where he went on to play 42 games. He finished his career with St Kilda playing 45 games for the Saints before retiring at the end of 1999 season.

Since his playing days, Beveridge has formed an extremely successful coaching career. 

Beveridge has been around the SMJFL for the last few years at St Peters Football Club where he has taken on volunteer roles such as runner and trainer while his two sons have been playing. He has also been a guest speaker and presenter at coaches information nights at the club to help mentor and assist volunteer coaches in gaining the right skill and development techniques in coaching junior football. 

The former St Peters junior has coached his former club at the Under 16 level for the past two seasons while juggling the assistant coach role at Hawthorn Football Club. At senior level, Beveridge has a phenomenal record in the Victorian Amateur Football Association (VAFA) where he had a magical relationship with the St Bedes/Mentone Tigers.

An assistant coach in 2005 before taking over the senior role for the following season, the 44 year old made VAFA history as he coached the Tigers to three consecutive premierships; the 2006 C Section, the 2007 B Section and the 2008 A section flags. 

A move to Collingwood as a player development coach then followed and played a big hand in transforming the Pies into contenders and eventual premiers in 2010. 

Premierships continued to follow. After having a year off, Hawthorn poached him to the club as an assistant coach, focusing on the defensive side. An AFL grand final loss and back-to-back premierships solidified the former St Peters junior as one of the best assistant’s in the business and destined for greater things.

Beveridge was due to become the director of coaching at St Kilda for season 2015 before the sensational sacking of Brendan McCartney. It was then that Beveridge’s name was touted as a potential candidate to replace him at the Whitten Oval.

“It’s with a sense of nostalgia actually that I come back to the football club after being a player from ’93 to ’95. I come back here with a significant degree of excitement,” Beveridge said in an address to club members.

“I am really excited by the prospect of working with the current group of players. There is a lot of experience, some exciting young talent and a great group of coaches who work at the football club.”

Success has followed Beveridge wherever he has gone. Long-suffering Bulldogs fans will hope that trend continues.